Best Mailchimp alternatives for 2021

Theodore Nechita

Editor of management software

  • If you have a business and need online visibility, you need a good e-commerce tool.
  • Although many people use Mailchimp, many think other tools are better.
  • That’s why we’ve compiled this list of the best alternatives to Mailchimp.
  • Services like Omnisend or Sendinblue are good alternatives to Mailchimp.

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Making your products and services known to the public is not an easy task, especially when there are many competitors offering similar services at similar prices.

Their only choice in this case is to either offer better services, which means more work, or offer lower prices, which means less revenue, or just make themselves more visible, which seems to be the best solution.

This of course makes email marketing tools like Mailchimp a godsend, especially for small and medium sized businesses, but this service can sometimes be unavailable and in some cases not.

On the other hand, you may already be using Mailchimp and just want to see if there is something better out there. If you’re one of these, we’ve compiled a list of the best Mailchimp alternatives you can find online.

All of the items listed below were found to meet Mailchimp’s standard or better, and were chosen for their features, ease of use, and price.

What are the best alternatives to Mailchimp?

Omnisend is the best alternative to Mailchimp, which, as the name suggests, is designed to promote your business and services everywhere, in other words, be ubiquitous.

Omnisend takes e-commerce marketing automation to a whole new level by updating all aspects of email marketing, SMS notification and task automation so you can focus on selling and not promoting.

Out-of-the-box automation for cart abandonment, welcome rounds, transaction emails and more are just some of the things that make Omnisend a self-sustaining service perfectly capable of managing many aspects of sales for you.

The best part is that the service is available for a free trial and you have full access to all the services, not just a demo that doesn’t really give you an idea of what the final product will look like.


Concentrate on product development and customer service and leave sales and advertising to Omnisend!

Digital marketing is a volatile field, and only those who have the best tools have a chance to take advantage of it. Either that, or those who know exactly which tools to use, a good example is Sendinblue.

They have incredibly high prices per number of contacts, much lower than Mailchimp, and they include many other services not available with Mailchimp, such as B. Marketing or transactional SMS.

It is also highly automated in many ways, allowing you to concentrate on other tasks. A good example is the fact that you don’t have to spend time creating custom notifications because they are already being processed.

Moreover, state-of-the-art tools ensure that your emails always arrive at their destination thanks to IP pool management, dedicated IP addresses and test delivery functionality.


Your customers are always one click away from your products, and you don’t even have to click!

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Every email marketing tool seems to focus on certain aspects, and ActiveCampaign seems to focus on creating strong emails and newsletters that will attract customers.

All of this is made possible by an easy-to-use email generator, a visual automation generator, an intuitive CRM for every branch of your business, and free support and training from one of ActiveCampaign’s experts.

Unlike Mailchimp, this service has more features, such as B. Scoring prospects and contacts, allowing it to evaluate the most likely buyers so it can target them.

Another interesting feature is ActiveCampaign’s automated split testing, which allows you to test which automated behavior works best for your customers by reaching your goal each time.

⇒ Become an active campaign

Presenting your products well and in a favorable way is very important if you want to make a sale one day, and this is one of Benchmark’s strengths.

It gives you everything you need to make the most of your growing customer base, from tools to customize product or service pages to automated responses and actions based on customer feedback.

Includes email creators, marketing automation tools, landing page tools, report templates, integrations and more.

⇒ receive an e-mail

The following item is a versatile tool that starts as an email client, but with customization and integration can easily be transformed into an excellent e-commerce tool for business owners around the world.

Features like newsletters or mass emails are already supported by Mailbird, as well as periodic mail delivery, for example for subscriptions to your services.

If you are not in the e-commerce business, Mailbird offers an excellent email client that gives you a complete and customizable overview of all your emails from all your accounts in one window.

Mail bird

Connect with your customers faster, easier and better with this vastly improved email client.

This just about completes our list of the best alternative services you can use instead of Mailchimp.

If you know of another tool that deserves a place on our list, let us know by leaving a message in the comments section below.

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